Ivana Jewels.

Ivana Jewels started as an idea that needed a complete identity: modern, trustworthy and premium, without being loud. We built the brand from scratch, including the logo, brand direction, visual system, store collateral and the digital setup it would grow on.

As Ivana expanded, our work grew with it. We worked on product presentation, launch creatives, content planning and campaigns designed to bring in store visits and enquiries.

Ivana now has 11 stores across India. We keep the brand consistent everywhere customers meet it, from the first search online to the moment they decide in store. The aim has stayed the same throughout: make lab-grown diamonds feel desirable, easy to understand and simple to buy, online and in person.